South Lane

Founded in 2011, South Lane is a Scandinavian men’s accessories brand with a focus on creating minimalist designs that stand out. With a name inspired by the trendsetting ‘Södermalm’ district of Sweden’s classic capital city, the brand’s aesthetic is clean and simple but with an unexpected touch of creative flair. It allows the stylish wearer to make a bold statement without having to worry about creating a balance between daring and kitsch. Currently featuring three exclusive watch collections — with other fine accessories in production — South Lane is the lifestyle brand for individuals who believe that it’s the fine details that ma ke all the difference. ... Read more